City Travel Guides > Books > Business and Culture

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.The Last Lecture
City Travel Guides > Books > Business and Culture
by: Randy Pausch, Jeffrey Zaslow

April 08, 2008
The LL changed the way I look at my life. Squawk!: How to Stop Making Noise and Start Getting Results is a book that did the same for me at work. Someone gave them both to me and suggested I read them together and I'm glad he did!
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.The Complete User's Guide to the Amazing Amazon Kindle
City Travel Guides > Books > Business and Culture
by: Stephen Windwalker

December 19, 2007
I have been getting updates on this book? Since i purchased it, none of it is useful. In retrospect i would have used my time more productively reading blogs on the kindle. Don't waste your money.
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.Click Here to Order: Stories of the World's Most Successful Internet Marketing Entrepreneurs
City Travel Guides > Books > Business and Culture
by: Joel Comm

August 01, 2008
Excellent job on this - I liked seeing the different 'success stories' from some of the world's top internet marketers. The variety of examples, plus what they did to achieve success, was genuinely useful.

Solid "buy" recommendation on this -- great work on it, Joel!

Ken Calhoun
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.Will Work from Home: Earn the Cash--Without the Commute
City Travel Guides > Books > Business and Culture
by: Tory Johnson, Robyn Freedman Spizman

August 05, 2008
This book is AWESOME and chock full of easy money making ideas that I never thought of before. I'm buying this book for all my friends and family for xmas. BUY IT NOW, before it's sold out. My friend got the book a week before me and already made a few thousand dollars...this is the gift that keeps on giving!!
[...]
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.The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
City Travel Guides > Books > Business and Culture
by: David Meerman Scott

June 04, 2007
I have working in marketing for years and have even dabbled in new marketing, social media and the like. The New Rules of Marketing and PR just takes it to a whole new level where it just makes sense!

After reading I have an entirely new focus around our day to day activities as well as our overall marketing strategy. I keep it on my desk and am constantly referring to it or the thousands of notes I took while reading it.

HKM
Director of Marketing at a Software Start-up
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.Disrupting Class: How Disruptive Innovation Will Change the Way the World Learns
City Travel Guides > Books > Business and Culture
by: Clayton M. Christensen, Curtis W. Johnson, Michael B. Horn

May 14, 2008
I thought this book was an academic waste of time. Like sure when we use computers things are going to be disrutive, like in other industries. This book provides little in the way of what is being done well now, and the sub disruction. They use abstract examples from other industries where they sould be focused on education.
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.Web Analytics: An Hour a Day
City Travel Guides > Books > Business and Culture
by: Avinash Kaushik

June 05, 2007
Technologies evolve, but the PROCESS by which we should collect and analyze online data in order to gain solid, actionable insights will remain constant for the foreseeable future.

I have been fortunate enough to work with some of the smartest online marketers in the business, and, to say the very least, most of these people -- especially those in the analytics community -- seem content to share their expertise in the most confusing and theoretical manner possible. But not Avinash Kaushik. And in "An Hour a Day," Avinash proves why he is the world's most trusted name in analytics: he brings us up to his level without unnecessary jargon, so we can actually understand how to do this stuff!

Without question, this book is required reading for ... Read More:
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.Landing Page Optimization: The Definitive Guide to Testing and Tuning for Conversions
City Travel Guides > Books > Business and Culture
by: Tim Ash

January 29, 2008
This is a terrific read! If you have an online business -- this is a MUST read. -Steve

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.CISSP Certification All-in-One Exam Guide, 4th Ed. (All-in-One)
City Travel Guides > Books > Business and Culture
by: Shon Harris

November 09, 2007
This book is presented in novel format where huge paragraphs dominate.
People don't mentally store information in paragraph format; they store it in bullets or chunks of data so you first have to read the paragraph, then deduce the bullets for mental storage. It's weird but I think most books are written like this.

There are endless stories about security using sometimes inappropriate metaphors for security which don't always equate to the technology at hand.

Also, the chapters aren't laid out in the 10 Domains covered by the CISSP exam so you have to jump around to go through the domains.

By comparison, the Sybex CISSP book does a worse job because the chapters aren't even named in relation to what the ten CISSP domains ... Read More:
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.ProBlogger: Secrets for Blogging Your Way to a Six-Figure Income
City Travel Guides > Books > Business and Culture
by: Darren Rowse, Chris Garrett

May 05, 2008
Are you thinking about starting up a blog and using it as a means of supplementing your income? Then this is a must-have book. It goes through every step of the blogging process. Some the topics covered are how to choose a niche topic, how to find a host, how to write for blogs, how to introduce advertisements to your blog, and how to promote your blog. It even gets into the topic of buying and selling blogs for those who are interested in getting into the digital real estate market.

What I found to be really useful is that the authors introduce a lot of sites that are beneficial for bloggers. You'll learn where bloggers gather to share ideas about how to run their sites and also sites with useful tools for bloggers are also introduced.

The ... Read More:
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Used Price: $14.28